3 Book Recommendations by Werner Vogels
Crack in Creation
Jennifer A Doudna
A trailblazing biologist grapples with her role in the biggest scientific discovery of our era: a cheap, easy way of rewriting genetic code, with nearly limitless promise and peril.There are great books to read about #womeninstem on this international #WomenInScience day. I recommend A Crack in Creation about the development of CRISPR by Jennifer Doudna for which she got the 2020 Nobel Prize together with Emmanuelle Charpentier. https://t.co/o7Lj8UIEV7
Ask Your Developer
Jeff Lawson
Caught doing some relaxed, socially distant, evening reading. Finishing @jeffiel's "Ask Your Developer", which I highly recommend (https://t.co/lg4HP63zhT), before moving on to "Working Backwards" by former Amazon colleagues @cbryar & @BillCarr89 (https://t.co/h6yuAHtlNf) https://t.co/N32qv4XXJH
Ask Your Developer
Jeff Lawson
Jeff Lawson, software developer turned CEO of Twilio, creates a new playbook for unleashing the full potential of software developers in any organization, showing how to help management utilize this coveted and valuable workforce to enable growth, solve a wide range of business problems and drive digital transformation. From banking and retail to insurance and finance, every industry is turning digital, and every company needs the best software to win the hearts and minds of customers. The landscape has shifted from the classic build vs. buy question, to one of build vs. die. Companies have to get this right to survive. But how do they make this transition? Software developers are sought after, highly paid, and desperately needed to compete in the modern, digital economy. Yet most companies treat them like digital factory workers without really understanding how to unleash their full potential. Lawson argues that developers are the creative workforce who can solve major business problems and create hit products for customers—not just grind through rote tasks. From Google and Amazon, to one-person online software companies—companies that bring software developers in as partners are winning. Lawson shows how leaders who build industry changing software products consistently do three things well. First, they understand why software developers matter more than ever. Second, they understand developers and know how to motivate them. And third, they invest in their developers' success. As a software developer and public company CEO, Lawson uses his unique position to bridge the language and tools executives use with the unique culture of high performing, creative software developers. Ask Your Developer is a toolkit to help business leaders, product managers, technical leaders, software developers, and executives achieve their common goal—building great digital products and experiences. How to compete in the digital economy? In short: Ask Your Developer.Engineering is one of the most creative jobs in the world. Jeff’s Ask Your Developer philosophy is spot on—unleashing the creativity of developers is the key to innovation, no matter what industry you are in. Congratulations on the book launch, @jeffiel! https://t.co/yLPiZiStY0