Traction

by Gino Wickman

Book Reviews

  • Sketching User Experiences by Bill Buxton and William Buxton The Choice by Eliyahu M. Goldratt About Face 3: The Essentials of Interaction Design by Alan Cooper, David Cronin, and Robert Reimann Outcomes Over Output by Josh Seiden Decode and Conquer by Lewis C. LinLink to Tweet
  • In the first few years at Meesho, all new joiners in growth / product used to get this book from me :) @GayatriPYadav https://t.co/efhpJwW1URLink to Tweet
  • Founder book recs: Founder's Dilemmas by @noamwass (founder issues) High Growth Handbook by @eladgil (general) Monetizing Innovation by @madhavansf (pricing) Traction by @yegg/@jwmares (growth) Understanding Michael Porter by Magretta (strategy) https://t.co/vlQt8KxQrFLink to Tweet
  • Plowing through three books at once. Enjoying all three. Mastery @RobertGreene High Growth Handbook @eladgil Traction @GinoWickman https://t.co/LQKjjMDD1nLink to Tweet

About Book

Do you have a grip on your business, or does your business have a grip on you? All entrepreneurs and business leaders face similar frustrations—personnel conflict, profit woes, and inadequate growth. Decisions never seem to get made, or, once made, fail to be properly implemented. But there is a solution. It's not complicated or theoretical.The Entrepreneurial Operating System® is a practical method for achieving the business success you have always envisioned. More than 80,000 companies have discovered what EOS can do. In Traction, you'll learn the secrets of strengthening the six key components of your business. You'll discover simple yet powerful ways to run your company that will give you and your leadership team more focus, more growth, and more enjoyment. Successful companies are applying Traction every day to run profitable, frustration-free businesses—and you can too. For an illustrative, real-world lesson on how to apply Traction to your business, check out its companion book, Get A Grip.