Book Reviews
- If you're a paid subscriber, don't miss the insights folks shared about these books https://t.co/PQhncGHcwwLink to Tweet
- @patrick_oshag Monetizing Innovation by @MadhavanSF https://t.co/a6tba9JUA5Link to Tweet
- There are only 3 hard problems in SaaS: 1) self-serve pricing 2) enterprise pricing, and 3) re-pricing every 9 months 🙂 Bonus reco: That’s why you need to read Monetizing Innovation: an intentional, strategic approach for pricing your product https://t.co/YRkpzC5Fy3Link to Tweet
- @jasoncwarner @Aaronschwartz35 @adam_g Two other good pricing resources: Monetizing Innovation by @MadhavanSF (https://t.co/a0GA6Hbgpx) https://t.co/8RBwYPkFEv by @Patticus (on @lennysan's newsletter)Link to Tweet
- Finished reading this #book. Consider it as the “Lean Startup” equivalent for scaled up companies. Very practical, hands on guide to process of innovating that prioritise discovering willingness to pay for a product before building anything. https://t.co/dc0hxeVsgFLink to Tweet
- 6 books (current list; one is a re-read) 6 tags: @kevinakwok @patrick_oshag @ashfontana @AliBHamed @briannekimmel @juliadewahl https://t.co/CzFayfRDby https://t.co/yUl1q96RL4Link to Tweet
- @nbashaw Book rec: Monetizing Innovation by @MadhavanSF Follow rec: @patio11 A good starting heuristic is to regularly ask prospective customers for more $$ until a good fraction of prospects push back. Also think about pricing relative to how customers perceive the value you create.Link to Tweet
- Founder book recs: Founder's Dilemmas by @noamwass (founder issues) High Growth Handbook by @eladgil (general) Monetizing Innovation by @madhavansf (pricing) Traction by @yegg/@jwmares (growth) Understanding Michael Porter by Magretta (strategy) https://t.co/vlQt8KxQrFLink to Tweet
About Book
"The book explains how most companies get sidetracked by Product-Driven Thinking and how to innovate by starting with the price customers will pay, and creating the product for that price. It will present a process that Simon-Kucher & Partners has used to help dozens of others avoid innovation failure by making pricing and marketing their guiding light throughout the product development process"--